![]() ![]() Gordon Samson, President, IP Group, Clarivate, said, "Organizations faced unprecedented uncertainty in the last two years. 1 The diverse business interests of LVMH, which range from luxury hotel management and fashion to wine and spirits, means that it is a microcosm of the luxury sector and therefore, a bellwether of broader industry trends. ![]() Computer, software, electrical and scientific products rank among the top five in terms of trademark filing activity for luxury conglomerate Moët Hennessy Louis Vuitton (LVMH), according to trademark research data in the report. Luxury brands are entering new sectors such as software, gaming and electronics, blurring previously clear lines between sectors. Luxury brands are re-calibrating and advancing their digital brand strategies as they respond to today's challenges and target new audiences and markets, according to the report. 7, 2021 /CNW/ - Clarivate Plc (NYSE:CLVT), a global leader in providing trusted information and insights to accelerate the pace of innovation, today released a new report, Luxury brands: Re-calibrating brand strategies for a changing world. Brand IP and analytics from Clarivate shed new light on the luxury brands sector brands are growing their presence in non-traditional sectors and adapting to a new generation of consumers ![]()
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